Knight could potentially also consider forming a kind of collecting society — collective rights management organizations, like ASCAP and SESAC in the United States, that license copyrighted works on behalf of their authors. “A collecting society does two very compelling things for creators: It creates a scale whereby they can collect revenues, and it’s a force for creative people — a political force and an economic one,” says Stanford University Law School’s Paul Goldstein, a global authority on intellectual property. “It would be wonderful if choreographers could band together with some collectivity to get what they deserve.” None in the United States manage rights for choreographic works, but several across Europe do — and they cover choreography in music videos.